Build a custom website quiz with ScoreKit.
Know what each lead needs before you reply.
What will your visitor learn?
Build and preview your quizPreview free. A one-time $49 payment. No monthly fee. Download the finished file—because fuck subscription culture.
This is ScoreKit in action.
Templates to get you started
Not sure what to ask? Start from a template.
These templates are for web designers, coaches, social media managers, copywriters, bookkeepers, and more who want help creating a personally branded quiz. See example questions, scoring, and result ideas to help you get started with ScoreKit.
Browse the templates →Your visitor gets a useful answer, and you learn what they need.
They know what the quiz will give them before you ask for their email. When their response arrives, you already know what they were looking for.
Your visitor
They find out where they stand.
- They answer questions you chose for your business.
- They share their name and email, knowing what they will receive.
- They immediately see their score and clear next steps.
You
You know how to continue the conversation.
- You receive their name, email, score, and every answer.
- You can see what they are interested in or need help with.
- You can follow up with a real place to start.
You choose what the quiz helps with
Build the quiz your business actually needs.
Start with a premade template or write your own. Your quiz can help someone choose a service, check their readiness, find a starting point, or answer another question your customers already have.
If your customers keep asking the same few questions, you probably already have the beginning of your quiz.
Why it feels easier
They do not have to know exactly what to say before they reach out.
Instead of staring at a blank message box, they answer questions you already chose. That is easier for them and much more helpful for you.
Clear benefit first. Email request second. Way less awkward than “fill out this form and trust me.”
What happens on your website
- 1They answer the questions you created.
- 2They enter their name and email to see the result.
- 3Their score and next steps appear after the response is submitted.
- 4Their contact details, score, and answers arrive in the inbox or connection you chose.
Build it without writing code.
You decide what the quiz says and how it looks. ScoreKit creates one finished file and gives you simple setup options for your website.
Start with a template or your own idea
Pick what your visitor will learn, then add your own questions and answers.
Make it look like your business
Add your logo, colors, wording, score ranges, and next steps. The preview changes as you type.
Choose where responses go
Choose the email address or connection that should receive each response.
Choose how the quiz appears
Share it as a link, place it inside a page, or use a popup when your website allows it. The setup helper gives you the finished code to copy.
What you own
Pay once, download your quiz, and keep it on your own website.
You can come back to the builder, change your quiz, and download an updated file with the same license key. There is no monthly payment to keep it active.
The people who take your quiz are your business, not mine.
Their responses go to the inbox or connection you choose, and Brand Made Clear does not keep a separate copy. You paid for the quiz. I'm not making you advertise ScoreKit too.
Build and preview your whole quiz before you buy.
Start without signing up or entering a card. Your purchase includes one customizable quiz, the finished file, the setup guide, the install helper, and future edits and downloads with the same license key.
A one-time $49 payment, plus applicable tax. No subscription or monthly fee.
Questions you might still have
Can I choose what the quiz is about?
Yes. The website health quiz is one example. Start with a premade template or create a quiz around another useful question related to your business.
Do I need to know how to code?
You do not need to write code. You will upload one finished file, then use the setup helper for a quiz link, an inline quiz, or a popup. Some website plans limit file uploads or popup scripts, and the guide explains what to do.
Where do my visitors' details go?
To the email address or connection you choose. Brand Made Clear does not keep a separate copy. The delivery service you choose will still process the submission.
Does ScoreKit email the result to my visitor?
No. Your visitor sees their score and next steps on the screen after their information is successfully submitted. ScoreKit sends the response to you, but it does not email the result or send follow-up messages for you.
Will my visitors see ScoreKit branding?
No. ScoreKit branding is off by default. The quiz uses your business name, logo, colors, questions, and next steps.
Do I have to pay before trying the builder?
No. Build and preview the whole quiz without a signup or card. You pay only when you want to download the finished file.
Can I change my quiz later?
Yes. Return to the builder, make your changes, and download an updated file with the same license key.
What does ScoreKit not include?
ScoreKit does not host your quiz, store responses in a dashboard, send automatic follow-up emails, or include built-in analytics. If you need those things, a hosted platform may fit better.
What is the refund policy?
Email nicole@brandmadeclear.com within 14 days of purchase if ScoreKit is not right for you. The full policy is in the terms.

